During the holiday season every year, almost everyone takes photos – many of them countless selfies and group pictures that become lifelong memories. These selfies and group photos become lifelong memories. These images are precious, but you don't necessarily have to use an expensive camera for that.
Are you a photography enthusiast who has waited years for Black Friday? Now your wait is finally over. This year you can upgrade your camera bag without upsetting your wallet. With early price drops and tempting limited-time offers, Black Friday has already begun.
Camera brands are offering valuable bundles this year that save you real money. It doesn't matter if you plan to start your vlog channel, create your first professional photography portfolio, or simply upgrade your entire camera gear. This is your moment.
SIRUI: Intelligent, Innovative & Affordable
SIRUI has made a trusted name in the film production world by providing filmmakers with professional camera optics and equipment while demanding an affordable price. With the continuous development of optical technology, SIRUI remains a leader in cinematographic optics and camera equipment at a favorable price, a field that was once reserved for large production budgets and studios.
The new SIRUI lenses like Aurora, Jupiter, and Saturn have fueled the revolution of independent films this decade. Thanks to SIRUI's technical support, countless beginners, professional photographers, and filmmakers have created cinema-quality works, which has had a significant impact on today's industry.
SIRUI leads with attractive offers this Black Friday. Significant price reductions, affordable bundles, and discounted products that you definitely can't miss will turn your creative wishlists directly into your camera bag. It's the time for all creative storytellers and experienced photographers to shop. Let's dive together into the offers that are redefining value worldwide for filmmakers:
Scroll down – let's take a closer look at the exciting promotions currently running:
I. Schedule for seasonal promotions
25.-31. October: Your secret weapon for even deeper savings – get an additional $10 stackable Black Friday code.
1.-16. November: Start early into the holiday season with our Spin and Win Points game and collect rewards before the big sale begins.
November 17 - December 7: Welcome to the Black Friday Carnival Party. Enjoy storewide discounts of up to 74.5%, limited-time bundles, and breathtaking surprises you shouldn't miss!
II. Category-related offers, exclusive savings, and additional benefits
Category-related offers
1. Camera lenses
With a total purchase over 800 dollars, you get a crab clamp worth 29 EUR for free. This applies to Jupiter lenses, Saturn lens sets, and SVS tripods.
4% discount when purchasing a lens over 800 EUR
6% discount when purchasing a lens over 1,500 EUR
10% discount when purchasing a lens over 2,000 EUR
12% discount when purchasing a lens over 3,000 EUR
2. Camera tripods & accessories
When purchasing the SIRUI SVM Rapid System One, you get the QC-55 Professional Release Plate Kit worth 29 EUR for free.
When purchasing the SIRUI SQ75 tripod, you get the SIRUI SV-FM worth 66 EUR for free.
Exclusive savings and benefits for members!
Members only: Registered SIRUI members get a 10% discount on all items. For orders over 800 EUR, SIRUI members additionally receive 300 bonus points (redeemable). Because loyalty is rewarded!
Shipping with savings: Buyers also receive free coupons and exclusive redeemable discount coupons to further save your budget on Black Friday.
Besides accessories and exclusive member rewards, SIRUI's Black Friday program is especially characterized by the lens series. These optical masterpieces combine professional performance with unbeatable prices. It's the perfect time to upgrade your creative toolkit.
III. Overview of SIRUI's star lenses and tripod discounts
Before shopping, it helps to first get to know the categories of SIRUI lenses. The distinction of categories is mainly based on the usage scenarios.
The lenses for videographers focusing on cinematographic features like anamorphic squeeze, constant cinema apertures, and cinematic bokeh are the ideal choice for producing professional films and feature movies.
Fast autofocus, lightweight design, and optics specially made for style photography help photographers create portrait photography, street shots, and hybrid content creation with excellent performance.
With this background, let's look at SIRUI's star lenses and tripods according to their creative application areas and discover their core advantages.
SIRUI's camera lenses for video recording
1. SIRUI Venus T2.9 35/50/75/100/135mm anamorphic full-frame lens
Price: €530.00 – €589.00 (up to 65% discount)
Details: SIRUI Venus T2.9 anamorphic full-frame lenses stand out in 2025 by transforming ordinary shots into surprises without exorbitant costs, making people wonder who took these shots. Venus lenses cover a focal length range from 35 mm to 150 mm, from ultra-wide to tight compositions. This also allows you to get cinematographic blue flares.
Available in E, L, RF, and Z mounts, SIRUI Venus features an extremely bright T2.9 aperture that provides oval bokeh, clear and sharp imaging, and excellent low-light performance. You can also use an optional 2x compression. If you want to shoot ultra-wide videos with a true cinematic feel, Venus is definitely the perfect choice.
2. SIRUI Saturn 35/50/75mm T2.9 1.6x Anamorphic Carbon Full-Frame Lens
Price: €629.00 (up to 55% discount)
Details: Are you looking for a cinematographic lens with an extremely lightweight design? Check this out!
SIRUI Saturn covers a focal length range of 35 mm, 50 mm, and 75 mm. Its features as an anamorphic lens with an amazing price will surely impress you. Thanks to precise aspherical optical elements, the typical spherical aberration found in other lenses this year is eliminated.
Combined with next-generation optical construction and a T2.9 aperture, you can get cinematic sharpness, the compression effect created by the 6x squeeze factor, and neutral flares. At the same time, SIRUI's unique oval bokeh is produced. All of this is amazingly realized in this extremely lightweight carbon design, weighing under 500 grams. Additionally, the Saturn series offers extensive mount compatibility for L, DL, X, RF, Z, and E mounts.
3. SIRUI Jupiter T2.8 Macro Cine Full-Frame Lens 24/35/50/75/100mm PL/EF
Price: €560.00 (up to 25% discount)
Details: In the
SIRUI Jupiter series, there are both macro prime lenses and lenses with a variable focal length range of 28–85 mm. In terms of specifications and practical performance during shooting, Jupiter lenses are absolute monsters. With a T2.8 aperture and 75 mm focal length, they can achieve 1:1 magnification at minimum focus distance, and with 100 mm focal length, they enable 1.5:1 magnification, which is not only ideal for landscape shots but also perfect for ultra-close-ups. Jupiter maintains a consistent cine style with EF and PL mounts.
Other versions offer a total of five focal lengths, all designed with a constant cinema lens aperture instead of a still photo f-stop, which is crucial for coherent shot transitions and enables cinematic close-ups down to 0.24 m. It is also impressive for a lens that can shoot both macro and wide scenes that it weighs under 900 grams.
4. SIRUI IronStar 1.5x T1.9 35/45/60mm Anamorphic Full-Frame Cinema Lens
Price: €1,131.84 with automatically applied coupon
Details: SIRUI's IronStar cine lenses are at the top of SIRUI's product range. They are specially designed for full-frame cameras with EF and PL mounts. As the queen among all lenses with a large T1.9 aperture, it offers a 1.5x anamorphic squeeze factor. As a typical anamorphic cine lens, IronStar also provides wide aspect ratios, beautiful flares, optionally neutral or blue, and the classic Hollywood-style feel with oval bokeh behind the subject.
Available in focal lengths of 35, 45, and 60 mm, this lens is designed for professional video production and shines with cinematic production quality. As a true cinema lens, it unlocks the full potential of your full-frame camera. Even with these impressive specifications and high performance, its price in 2025 remains well below comparable competitors.
SIRUI's camera lenses for photographers and videographers
1. SIRUI AURORA Series 35mm F1.4 Full-Frame Autofocus Lens
Price: €649.00
Details: For all hybrid creatives who shoot both photos and videos, the
SIRUI AURORA Series 35mm F1.4 Full-Frame Autofocus Lens is the perfect match. SIRUI AURORA is lightweight and affordable. Thanks to the super-bright aperture and next-generation aspherical optical elements, AURORA can achieve fast focusing and sharp photos. Weighing under 500 grams, it is also suitable for outdoor shooters. Compatibility is extensive, as it works with E, L, Z, and X mounts.
With the beautiful and sensual bokeh, your images can immediately draw the viewer's focus. The 35mm focal length and F1.4 aperture offer the ideal specification combination for professional low-light portraits, spontaneous street snapshots, and cinematic TikTok edits.
2. SIRUI Sniper 16/23/33/56/75mm F1.2 APS-C Autofocus Lens
Price: €351.00 (20% discount)
Details: The
SIRUI Sniper APS-C Lens is the all-in-one kit for creatives that makes no performance compromises and guarantees endless creative freedom. Available in focal lengths of 16, 23, 33, 56, and 75 mm with an F1.2 aperture and responsive STM motors, it is a configuration that excels in low light with lightning-fast focusing. That’s why it’s called Sniper. SIRUI has created a masterpiece: lightweight, affordable, and powerful.
Especially the 75mm Sniper lens enjoys high community recognition because it delivers professional contrasts, consistent results, and remarkably quiet autofocus all at the same time. The kit is designed for professionals looking for a one-kit solution for all focal lengths while valuing a compact, lightweight profile. It is compatible with E-, Z-, and X-mounts.
Black Friday Tripod Deals
1. SIRUI SVM Rapid System One-Step Height Adjustment Modular Monopod
Price: €155.00 (up to 57% off)
Details: SIRUI SVM Rapid System One-step height adjustment modular monopod is basically a ninja among all monopods. A twist and bang, it unfolds with a stable grip and is ready for professional shooting. In 2025, many of us will choose to leave traditional tripods in the studio and instead opt for lightweight, lightning-fast setup alternatives. With its lightweight design, quick setup, and a clever pedal-controlled quick-lock and release system, it is a unique monopod. For people who want stable shots without effort, it is indispensable.
Dear lens lovers, attention! Black Friday is here!
This year, SIRUI is giving almost everything away on Black Friday. Unbeatable discounts, free gifts, and more make this season the best chance to get your first setup or upgrade your equipment.
Have you hesitated so far? Now you have to act! The new SIRUI lenses and tripods are highly praised for their design and performance. And the deals won't last forever!
When you visit the SIRUI Official Store website, you'll discover all the early Black Friday deals, professional camera lenses, super lightweight tripods, compact and cleverly designed lighting equipment. Everything you need is here!
It doesn't matter whether you're buying for the first time or already a fan of SIRUI, leave your thoughts or must-haves in the comments! We love the feedback from our dear community of photographers, videographers, and new content creators!